SMarina.NYC

CX Leader Working Across Disciplines

about me

A LITTLE ABOUT ME

Accomplished CX Leader with a proven record of delivering intuitive, user driven products that elevate satisfaction, usability, and business outcomes. Expert in leading user research, design, and product management to create best-in-class digital experiences grounded in design thinking and data-driven strategy.

Adept at integrating technology and business goals to ensure usability and user insights shape every stage of the product roadmap. Certified Scrum Product Owner, known for leading cross functional teams and measuring the impact of product releases to continually enhance the customer experience

MY EXPERTISE

UX Design

Creation of wireframes, storyboarding, interactive prototypes, site architecture and visual designs. Design Thinking at the heart of all designs deliverables.

UX Research

Experience with user research which serves to inform the design/development of best-in-class user experiences.

Digital Strategy

Through user insights and competitor deep dives, definition of product direction from ideation to roll out.

Product Management

Launch of multiple digital products to millions of customers.

PROCESS

IDEA

WIREFRAME

RESEARCH

DESIGN

DEVELOP

LAUNCH

FUN FACTS

Enjoys Traveling

Speaks Multiple Languages

Passionate About Technology

Audiophile